Monthly ArchivesJanuary 2016

How to write a design brief image

Have you ever had a designer ask you to provide a brief for the job you have just engaged them to do? An effective design brief is critical in ensuring that not only the project is successful, but in making sure the whole process is as efficient as possible – which means saving time and money in most cases. But how do you put into words the vision you have for the design you are after? Firstly, what is a design brief? A design brief provides the design agency with all the information needed to meet and hopefully exceed your expectations. It should focus on the outcomes of the project and the business objectives associated with it. The brief also ...

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